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Invitation for Young Tree Fruit Growers

October 21, 2020 @ 8:00 am - 12:00 pm

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Fruit growers in Washington State as well as the Netherlands have many similarities. Both have a worldwide leading position and both face many similar climate, sustainability, and labor challenges. Therefore we invite you On October 21th  (8:00 am Washington time and 17:00 hrs Netherlands) for a bilateral fruit growers meeting to reflect on (shared) issues and possible solutions by technology development.

Why should you join:

  • ‘Meet’ your young counterparts on the other side of the ocean
  • Exchange experiences from Netherlands & Washington growers
  • Reflection and update on the latest technology developments
  • Prioritizing these developments, so they improve your business the best

Register here

Content of the webinar:

This webinar will inform you about the bilateral collaboration, gives you the opportunity to help prioritize on technology development and exchange transatlantic growers’ experience. After this webinar, we will invite you to join an ‘Innovative Growers Advisory Board’ that will share their reflections and advise on the technological developments.

Background cooperation between Washington State and the Netherlands

Technology is developing fast and can contribute to growers’ challenges. Accidentally or not, in the Netherlands as well as in Washington, on both sides of the ocean lies a Technology Roadmap that describes short- and long-term development issues. To accelerate innovation, we agreed to collaborate and learn from each other’s knowledge and experiences.

Several Dutch & Washington State companies, organizations, and knowledge institutes have agreed to collaborate to accelerate solutions in order to support growers in their challenges in the so called CaWaDu project. By the bilateral exchange of knowledge and experiences, we work on short term solutions that benefit long term developments like (autonomous) machinery for harvesting, precision spraying, and pruning.

To make sure that the technological solutions indeed contribute to growers’ needs, it is of great importance that growers give their feedback and share their thoughts and priorities towards this project.

We look forward to meeting you online on October 21st!


  • Welcome
  • Participants’ introductory
  • CAWADU collaboration & potential projects
  • ‘Innovative Growers Advisory Board’
  • closing

Washington State University