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Cosmic Crisp® Marketing Program for the 2020/2021 Season

Washington State University and Proprietary Variety Management (PVM) held a joint webinar to review 2020/2021 season updates on February 9, 2021. This second of five videos covers the current information on the marketing program and strategies for 2021. A Q&A session is also included for this portion of the webinar. The speaker is Kathryn Grandy, PVM; the host is Karen Lewis, WSU Tree Fruit Extension. Additional videos can be found at

Other videos from this webinar:

Part 1: Planting Trends/Rootstocks

Part 3: Crop Overview

Part 4: WSU Royalties

Part 5: International Updates

Washington State University